Online Coupons, Best Buy Breach, Taco Bell Concerns

Published on May 06, 2011 | Comments: 0
One-third of US adults obtained online coupons, either for discounts at online stores or for brick and mortar stores, in the past 30 days, according to [pdf] a survey from the Newspaper Association of America. Data from “How America Shops & Spends 2011” also indicates researching or shopping for a product or service led all online shopping-related behaviors with 49% participation.

Fraud, Theft & Security

  • Best Buy is telling some customers their e-mail addresses have been compromised as a result of a security breach at a third-party vendor on April 22, 2011.
  • Michaels Stores has learned that PIN pad tampering may have occurred in its Chicago-area stores and that customer credit- and debit-card information may have been compromised.
  • Sony Computer Entertainment and Sony Network Entertainment International have made arrangements with identity protection firm Debix, Inc. to offer AllClear ID Plus at no cost to PlayStation Network and Qriocity account holders for 12 months from the time an account holder registers for the program.
  • is a three-year-old start-up that is attracting tens of thousands of visitors to its website, providing a wide range of consumer information about food recalls.

Marketing & Advertising

  • Brewing franchisee discontent at Taco Bell was brought to light this week with the online posting of a memo from a franchise group raising concerns about the chain’s marketing and value strategy.
  • Nintendo Co. is dropping the price of its Wii game system by $50 to $150 and cutting the price of several popular games ahead of next year's launch of the successor to the console.

Stats & Research

  • Households with kids younger than 18 might make up a third of U.S. households, yet they are responsible for roughly half of all purchases of cereal, juice, fresh meat and prepared food (dry mixes), according to The Nielsen Company.
  • Nonfarm payroll employment rose by 244,000 in April 2011, and the unemployment rate [pdf] edged up to 9%, the U.S. Bureau of Labor Statistics reported.
  • Luxury sales are expected to reach a record $274 billion this year, up 8% from a year ago, according to a new report by consulting firm Bain & Co.
  • Domino’s Pizza ran a national promotion with Groupon on April 20 that offered a large pizza with up to 10 toppings for $8, which more than doubled the daily conversion rate on from the site average of 3.9% in April to 8.5% on the 20th.
  • U.S. consumers' self-reported daily spending in stores, restaurants, gas stations, and online averaged $65 per day in April, despite soaring food and energy prices, according to Gallup data.
  • Nearly 70% of 1,321 luxury consumers surveyed (avg. income $287,200) said the place of manufacture is important when considering a new purchase, according to a Unity Marketing study.


  • Patrick Robinson, EVP of Gap Global Design for Adult and Body, is leaving the company, effective immediately.

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