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Archives » Women
Daily Deal Demographics, ‘New Breed’ E-commerce, JCPenney Opens Big & Tall Store
Visitors to Groupon and Living Social are similar in that nearly two-thirds are female and more likely than the average U.S. internet user to be affluent, according to Nielsen Company data. Living Social’s visitors trend slightly more affluent and more educated than Groupon’s, with 46% having a bachelor’s or post-graduate degree, compared to 39% for Groupon (the national average...Continue Reading »
Mobile Shopping, Yum Eyes Chinese Chain, JCPenney RFID
Consumers connected to the mobile internet prefer browsing and buying goods and services from their mobile device more than from their PC, according to data from InMobi. A study reveals half of mobile shoppers still prefer hitting the stores (49%) but 35% are now comfortable with shopping from a mobile device and only 16% prefer shopping from their PC or laptop.
International...Continue Reading »
Female Digital Coupon Use, Sony Closes Stores, Sprouts Merger
Of US women ages 18-34, 26% use daily deal sites, whereas 35% use coupon sites, according to a new survey from RetailMeNot and Harris Interactive.For the total population, these numbers are 18% and 23%, respectively.
Store Openings & Closings
Sony Electronics closed 11 stores in 11 states in March 2011 as the company opened a new store prototype in Los Angeles.
Supermarket...Continue Reading »
Radio Shack Likes Foursquare, Macy’s Improves Customer Service, Pottery Barn Kids Program
Foursquare users at Radio Shack generally spend three-and-a-half times more compared to what non-Foursquare users, according to Clickz. Radio Shack plans to extend its Foursquare campaign through June 2011 after seeing strong redemption rates and promising revenue.
CRM
Macy’s is launching a new strategy to improve its track record on customer service, which in recent years has dented...Continue Reading »
Zediva Film Streaming, AE Closes Stores, Wal-Mart Easter Promo
A new movie streaming service called Zediva allows users to view and control DVDs running at a remote location, according to the New York Times.Viewers can rent films for two weeks for $2 each, with no signup fee or hardware installation needed.
Store Openings & Closings
American Eagle Outfitters will close between 65 and 100 stores in the U.S. in 2012 and 2013, shifting its focus to...Continue Reading »
Facebook Discounts, IE Tracking, Consumer Spending Up
Facebook Inc. plans to test a Groupon-inspired service that provides discount offers in an effort to use its 500 million-plus members to capitalize on the surging online-deal market, according to Bloomberg. The service will let people share discounted offers with their friends and will be introduced first in five cities, including Atlanta, San Francisco, San Diego, Dallas and Austin,...Continue Reading »
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Estee Lauder iPads, Staples Green Products, Nokia/Microsoft Mobile Partnership
Beauty care company Estée Lauder is using digital technologies to enhance the customer experience at various points of sale, including iPads for consumer use, according to RIS News.The iPads are part of Estée Lauder's High-Touch interactive programs and services, which include beauty classes and skin consultations.
’Green’ & Environmental
Staples Advantage, the...Continue Reading »
‘The Daily Wrap:’ Amazon.com, Sears, Holiday E-commerce
Amazon has launched a new feature in the US that brings content from Wikipedia pages to its own servers in a new project that appears to be called “Shopping Enabled Wikipedia Pages,” ZDNet reports.
Hosted on the Amazon.com domain, the pages replicate Wikipedia's content but have added links to where a book can be purchased on Amazon.
E-commerce & Multichannel Retailing
A Sears...Continue Reading »
‘The Daily Wrap:’ Lord & Taylor, Toys R Us, Starbucks
Lord & Taylor Offers Beauty Self-Service
The Clinique cosmetics section of Lord & Taylor’s Fifth Avenue store in New York City offers a diagnostic tool which processes more than180,000 product combinations that match each consumer's personal needs and then prints a list of specific recommendations. Other high-tech features include self-service product browsing and purchasing...Continue Reading »
Wealthy, Women, Educated Love Online Coupons
Women, those earning more than $100,000 a year, and college graduates are among the most likely consumers to say they love online coupons, according to a new survey from Deals.com.Gender and Parenting Gap Exists
Women are 67% more likely than men to be online coupon lovers. Conversely, men are 27% more likely to be online coupon abstainers. There is also a parenting gap, as parents are...Continue Reading »