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‘The Daily Wrap:’ Target, Walgreens, Sears
Target Aims North
Discount retailer Target Corp. has been meeting with developers on its store rollout plan for Canada, where the retailer may be eventually opening as many as 200 stores. Target is reportedly looking to open six to 10 stores in late 2014 or 2015. Source: Progressive Grocer
Walgreens CCR Remodels Carry $275 Million Price Tag
Drugstore giant Walgreens is embarking on an...Continue Reading »
‘The Daily Wrap:’ Lowe’s, 7-Eleven, Wendy’s
Lowe’s Makes House Calls
Home improvement retailer Lowe’s is planning to launch a program called PSE (Project Specialist Exteriors), which will send specialists to customer homes to personally advise them on purchases for exterior products. Lowe’s has been piloting the program for several years. Source: HomeChannelNews
7-Eleven Rebrands 55 White Hens
Convenience retailer 7-Eleven...Continue Reading »
How Retailers Should Appeal to Men
Retailers targeting a male audience need to understand the critical differences between men and women, according to Dr. Bob Deutsch of marketing firm Brain Sells. Namely, men consummate and women cycle.Male Consumers Seek Powerful Image Men and women are different biologically, psychologically and socially. Deutsch advises that men live in the “now.” They are concrete thinkers that...Continue Reading »