Archives » Demographics

Promotional Email, Sears Spinoff, Skechers Cloud Database

Published on June 27, 2011

The top online retailers sent each of their subscribers three promotional emails on average during the week ending June 24, 2011, according to the Retail Email Blog.

That’s down 3% week-over-week, down 5% from where it was four weeks ago, and up 13% year-over-year.

E-commerce & Multichannel Retailing

Companies with names like Klout, PeerIndex and Twitter Grader are in the...
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T-Mobile Daily Deals, Nickelodeon Partners with Wal-Mart, McDonald’s Eyes Bosnia

Published on June 16, 2011

T-Mobile USA has unveiled an Android application that will aggregate daily deals by location from a variety of sources, including the established social couponing company LivingSocial, according to the New York Times.

The app, called More for Me, features group deals across a variety of categories, including upscale meals, health and beauty services, clothing offers, concert tickets,...
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Twitter Product Updates, Wendy’s Sells Arby’s, Williams-Sonoma Global Shipping

Published on June 14, 2011

While those who follow a brand on Twitter and "Like" a brand on Facebook do so to learn about discounts and available free products to a similar degree, Compete analysis shows Twitter followers are much more likely to use the platform for "updates on future products."

Eighty percent of Twitter followers employ the social network for this purpose, compared to 64% of Facebook...
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Tesco Mobile Pilot, Wal-Mart Small Stores, Target Canada Mediation

Published on June 03, 2011

In what may be a first in retail IT, the UK-based Tesco chain chose the mobile platform it would experiment with based on a determination that it was the least secure, according to StorefrontBacktalk.

Tesco is piloting a Wi-Fi system that will map the closest routes between selected products in stores. Tesco wanted to do extensive beta testing with customers before offering the final...
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Mobile Payment, Wal-Mart EDLP, Promotional Email

Published on June 02, 2011

One-quarter of consumers are likely to pay for groceries with their phone instead of a credit or debit card, according to Compete research.

In addition, approximately 20% of consumers indicated they would be likely to pay for clothes, phone charges, and coffee with their phone instead of a card.

International Expansion

Outside the U.S., Wal-Mart is emphasizing or rolling out Continue Reading »

Daily Deal Demographics, ‘New Breed’ E-commerce, JCPenney Opens Big & Tall Store

Published on May 02, 2011
Visitors to Groupon and Living Social are similar in that nearly two-thirds are female and more likely than the average U.S. internet user to be affluent, according to Nielsen Company data. Living Social’s visitors trend slightly more affluent and more educated than Groupon’s, with 46% having a bachelor’s or post-graduate degree, compared to 39% for Groupon (the national average...
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Mobile Shopping, Yum Eyes Chinese Chain, JCPenney RFID

Published on April 27, 2011
Consumers connected to the mobile internet prefer browsing and buying goods and services from their mobile device more than from their PC, according to data from InMobi. A study reveals half of mobile shoppers still prefer hitting the stores (49%) but 35% are now comfortable with shopping from a mobile device and only 16% prefer shopping from their PC or laptop. International...
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Digital Loyalty, Family Move Night, Mobile Problems

Published on April 18, 2011
The Boston Globe reports a new digital coupon service is being launched today, with a difference: unlike group buying sites, it’s not designed to offer deals on spa treatments or other luxury items.Instead, the service from SavingStar Inc. will work with the loyalty cards handed out at large chains, such as the supermarkets Shaw’s and Stop & Shop and the drug retailer CVS, to give...
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Harvey Norman Holographs, Target Canadian Sales, BJ’s Bidding

Published on April 14, 2011
Australian retailer Harvey Norman has unveiled its first holographic salesperson in stores across the country, according to PC Tech & Authority. Created by New Zealand-based technology firm Spyglass, the salesperson, “V,” is a female hologram that fulfills the role of a living, breathing Harvey Norman staff member. International Expansion Target expects sales from its upcoming...
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Mobile Product Browsing, Wal-Mart Expands Assortment, Promotional Email

Published on April 11, 2011
Forty-eight percent of all US consumers are using their mobile devices to research and browse products and services, according to the 2011 Oracle “Mobile Trends: Consumer Views of Mobile Shopping and Mobile Service Providers” report. In addition, 29% of consumers have made at least one purchase via a mobile phone, more than double the number reported in a similar ATG consumer survey...
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