Archives » Campaigns of Note
Cinemark Mobile App, Amazon E-Book Sales, Wal-Mart Hispanic Marketing
Motion picture exhibitor Cinemark is introducing a new iPhone, iPod Touch and iPad application that enables movie fans to securely purchase Cinemark movie tickets "on the go."The app also allows users to locate the nearest Cinemark theater, watch trailers, read film synopses and share information via email, text and social networking.
E-commerce & Multichannel Retailing
In the latest...Continue Reading »
Male Online Shopping, Newegg ‘Will Call,’ Gap Looks Overseas
Twenty-five percent of men say they would buy premium brand name products online, compared to just 16% of women, according to a new consumer survey released by SteelHouse. In addition, those in the highest income bracket ($75,000-plus) look for coupons and require discounts and free shipping more than people who make less money.
E-commerce & Multichannel Retailing
Online retailer...Continue Reading »
K-VA-T Texts, Macy’s Global Shipping, Retire Ronald McDonald?
K-VA-T Food Stores is using a Memorial Day-themed texting promotion running through May 23 to engage smart phone shoppers, according to Supermarket News.All those who text "picnic" to 55678 will automatically gain one electronic entry for a chance to win food and supplies for a Memorial Day party.
E-commerce & Multichannel Retailing
Macy's, Bloomingdales and Saks Fifth Avenue will...Continue Reading »
Netflix Android App, Promotional Email, Smaller Kohl’s Stores
Netflix has begun to roll out a Netflix application for the Android platform. The online movie rental retailer is making the free app available for download from Android Market.
E-commerce & Multichannel Retailing
The top online retailers sent each of their subscribers three promotional emails on average during the week ending May 13, 2011, according to the Retail Email Blog. That’s...Continue Reading »
Mobile Initiatives, Target Canadian DCs, Burlington Coat Hack
The average brick-and-mortar retailer will spend $343,000 this year on mobile initiatives, up from $50,000 in 2010, but the spending falls within a broad band, a recent study by Forrester Research found. While virtually all retailers said their goal for mobile devices is to drive sales on their websites, investment levels may not be adequate, with modest sales at best resulting,...Continue Reading »
Build-A-Bear Online Sales, YouTube Movie Rentals, Online Retail Spend
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Gtrot Travel Deals, Whole Foods Expansion, Blockbuster Canada Troubles
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Online Coupons, Best Buy Breach, Taco Bell Concerns
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Warner Buys Flixster, Save-A-Lot Openings, Dunkin’ IPO
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Amazon Flash Sales, Forever 21 Holograms, Mobile Dining App
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