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US Sony Store, GameStop Streaming, Dunkin’ IPO
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Amazon Top Retail Site, BJ’s Buyout, Google Hits E-Book Snag
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JoS. A Bank E-commerce, Staples Mobile Phones, McDonald’s Russian Expansion
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Amazon Prime Free Streaming, American Airlines Facebook Promotion, Wal-Mart Express to Open Q2
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Watching Trends the Right Way
Retail marketers need to know why they are tracking trends, recognize fads, and not apply all trends to all people, according to consumer insights firm trendwatching.com.trendwatching.com has compiled a list of 15 tips for marketing executives seeking to effectively spot and apply trends. Following is a summary of the seven tips which best apply to retailers.
1. Know Why You’re...Continue Reading »
‘The Daily Wrap:’ Rite Aid, Target, GGP
Rite Aid Tests Grocery Concept
Struggling drugstore chain Rite Aid has entered into a licensing agreement with Save-A-Lot to add the discount, limited assortment grocery store concept to Rite Aid's 10 existing stores in the Greenville, SC market. The stores will be co-branded Save-A-Lot Food Stores/Rite Aid Pharmacy and will continue to be owned and operated by Rite Aid. Source: Rite Aid...Continue Reading »
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‘The Daily Wrap:’ Family Dollar, McDonald’s, Pizza Hut
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Walgreens Reinvents Customer Experience with Outside Help
Drugstore retailer Walgreens is obtaining outside assistance to reinvent the customer experience in its stores. Walgreens hired marketing services firm Arc Worldwide as its first-ever promotional agency of record.
Arc Worldwide will assist Walgreens in developing in-store promotions designed to increase customer traffic and retain customer loyalty, as well as boost transactions. One of...Continue Reading »
