Subscribe to Retailer Daily
Archives » Affiliate Marketing
‘The Daily Wrap:’ PayPal, Domino’s, Wal-Mart
PayPal Partners for Chinese E-payment
Online payment service PayPal is partnering with Chinese bankcard association China UnionPay (CUP) to provide e-payment capabilities to Chinese consumers. CUP members will be able to start using PayPal in Q3 2010. Source: PayPal
Domino’s Offers Social Media Incentive
Pizza retailer Domino’s is offering cash back on pizza orders to Facebookers and...Continue Reading »
Zippla Offers Online Promotional Assistance
Zippla.com has launched a new third-party online service designed to aid brick-and-mortar retailers in notifying local customers of bargains. Consumers can enter a ZIP code into the Zippla site and receive a list of in-store sales and special offers at store locations of participating retailers.If no participating retailers are in a particular ZIP code, Zippla will recommend 10 nearby...Continue Reading »
Nine West Expands UK, Ireland Biz
Vertical specialty apparel retailer Nine West Footwear Corporation will license and distribute its Nine West and Easy Spirit brands in the UK and Ireland via an agreement with luxury footwear retailer Kurt Geiger Ltd.Under the terms of the agreement, Kurt Geiger will offer women's footwear, handbags and small leather goods beginning with the spring 2010 product lines. Kurt Geiger will...Continue Reading »
Apnoti Aids Amazon Bargain Hunters
Apnoti, a free online shopping community, is attempting to profit from two retail trends: consumer desires for low prices and the popularity of the Amazon.com e-commerce site.
By registering on Apnoti.com, Amazon customers can have most products on the site monitored for price fluctuations. Once a product reaches or falls below a price set by the customer, an email automatically...Continue Reading »
Amazon Launches ‘Author Stores’
The Amazon affiliate blog today announced the Amazon Author Stores (beta) to its affiliates, describing the new feature as "new corners of our bookstore" for browsing and shopping books from specific authors.Each Author Store consists of a bibliography and can also include a biography, author photo, and discussion board. Products related to the author will also be featured on the Author...Continue Reading »
Affiliate Marketing Still Cost-Effective, but Budgets Shrinking
More retailers than ever see affiliate marketing as an effective sales channel - 46% of them rate it as very cost-effective for driving customer acquisition, up from 44% last year - but reduced budgets are affecting traffic and sales, finds new research.The average proportion of online marketing budget designated to affiliate marketing has dropped from 18% to 14% since 2007, according to...Continue Reading »
Advertisement
Amazon Snaps Up Book-Lover SocNet Shelfari
Amazon.com has acquired social library network Shelfari for an undisclosed amount, writes MarketingVOX.
Shelfari lets users showcase books they've read on virtual bookshelves. Books can be reviewed and discussed among "friends," which occasionally form on-site reading groups. Some months ago, Shelfari also made it possible to embed virtual bookshelves onto other websites.
In addition to...
Continue Reading »
Online Sales to Jump 17% in 2008
Online sales will increase an impressive 17% in the coming year to hit $204 billion, despite the sluggish economy, outperforming overall retail sales by a large margin, according to the "The State of Retailing Online 2008: Marketing Report," produced by Forrester Research for Shop.org (a division of the NRF). Online merchants are in unique positions to capture the business of all...Continue Reading »
Amazon Battles New York Sales Tax Law
Amazon.com is challenging New York state with a lawsuit against April 15 legislation that requires out-of-state online retailers to collect state and local sales taxes, writes MultiChannel Merchant. In 1992, the Supreme Court ruled (Quill Corp. v. North Dakota) that states cannot require out-of-state companies to collect sales taxes unless a company has a physical presence (e.g., a...Continue Reading »