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Staples M-commerce, Wal-Mart Market, Whopper Lust

Published on June 17, 2011

Staples is launching a new mobile Staples.com website.

The new mobile site features enhanced product ratings and reviews, one click to an optimized ink and toner finder, a Staples retail store locator with automatic GPS, store inventory lookup and enhanced on-site search, including an auto-suggest feature.

Store Openings & Closings

Wal-Mart plans to accelerate the opening of...
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Dunkin’ Donuts Social Game, AT&T Acquires T-Mobile, Netflix Mines Facebook

Published on March 21, 2011
Dunkin’ Donuts recently launched a social media promotion in Boston, MA, in partnership with mobile game platform SCVNGR. Players can score rewards redeemable at TD Garden’s Boston Bruins Pro Shop, like discounted merchandise and free t-shirts, by playing SCVNGR at participating Dunkin’ Donuts locations through March 31, 2011. Mergers & Acquisitions AT&T and Deutsche Telekom AG...
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7-Eleven TV, Shop Rite Mobile App, E-commerce Sales

Published on February 25, 2011
7-Eleven is partnering with Harris Corporation to expand its digital out-of-home (DOOH) advertising network, 7-Eleven TV, to full nationwide deployment. Launched in 2010, 7-Eleven TV provides 24/7 programming in 7-Eleven Inc.'s convenience stores, featuring national and local entertainment, and news and weather, as well as advertising highlighting 7-Eleven proprietary brands, in-store...
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‘Daily Wrap:’ Starbucks, HSN, Wal-Mart Canada

Published on January 27, 2011
Starbucks is introducing Starbucks card e-gifts in the US. They can be used like a regular Starbucks card, registered to earn loyalty points, set to auto-reload, used for online and mobile purchases, and linked to consumer Facebook accounts. E-commerce & Multichannel Retailing HSN has launched HSN ID, a new way for consumers to access HSN's special offers, live broadcast and more on...
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‘Daily Wrap:’ Mobile Phone Retailing, eBay, Winn-Dixie

Published on January 11, 2011
Consumers are using mobile phones more than ever for retail purposes, according to new research from ForeSee Results. Data indicates shoppers are using mobile phones to access websites and apps more than ever before, mobile purchase behavior is exploding, and customers use mobile phones to check competitors’ websites. M-commerce eBay is upgrading the mobile apps for its various...
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‘Daily Wrap:’ JCPenney, Blockbuster, Online Coupons

Published on December 22, 2010
JCPenney is the latest retail partner for Outlier’s recently released mobile application, SWAGG. Members of the JCP Rewards customer loyalty program will be able to view their account directly from their smartphone, as well as access their $10 monthly reward coupon. Store Openings & Closings Blockbuster is planning to close 182 stores by early 2011, leaving the retailer with around...
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‘Daily Wrap:’ Petco, Coca-Cola, Holiday Shoppers

Published on December 21, 2010
Specialty pet retailer Petco has launched a new mobile commerce site. The site, based on the Digby mobile commerce software platform, offers mobile access to thousands of products, as well as product photos and reviews, full site-search capabilities and a store locator. E-commerce & Multichannel Retailing Google’s AdMob team and Coca-Cola have produced a live wallpaper for the...
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‘The Daily Wrap:’ 7-Eleven, Twitter, Amazon

Published on December 09, 2010
7-Eleven has introduced an iPhone/Android app for its Slurpee frozen beverage, according to Convenience Store News. With the new app, Slurpee lovers can hunt down the nearest 7-eleven stores, complete with driving directions, and they can also log which Slurpee flavors they find at each 7-Eleven store for other drinkers to view through the app. Stats & Research Eight percent of the...
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‘The Daily Wrap:’ Sports Authority, Amazon.com, Wal-Mart

Published on December 02, 2010
During Black Friday, Sports Authority gave away $500 gift cards to 20 randomly selected Foursquare users who checked in at one of the brand's 400-plus stores, according to ClickZ.On Foursquare, the brand had around 400 followers before the campaign and now has almost 4,500. Sports Authority has been testing Foursquare and other geo-social platforms since late spring. Business &...
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‘The Daily Wrap:’ Target, Google, JTV

Published on November 30, 2010
Target’s in-store toy catalog contains quick response codes that, when scanned, take the mobile device immediately to the web. According to RIS News, Target customers can scan the catalogs' quick response codes with their smartphones and go directly online to further explore items of interest. Mergers & Acquisitions Google is prepared to pay $5 billion to $6 billion for Groupon, the...
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