- Mark Levin Signs Multi-year Deal with ABC, Expands Show to 3 Hours
- Consumerist.com Adopted by Old-School Consumers Union, Stops Selling Ads
- For Auto Industry, 2009 Holds Even Tighter Ad Budgets
- User-Generated Magazine Publisher 8020 Media Shuts Doors
- Out-of-Home, Fueled by Digital, to Weather Recession Well
- Clear Channel Swaps Cincy Stations for Five in Green Bay
- Consumers Swarm to Discounters for Grocery Items, Don’t Switch Back
- Wikimedia Raises $6.2M to Keep Wikipedia Afloat
- Conde Nast’s Jan. Ad Pages Slip More than Most
- Aegis Faces Possible Sale or Spin-off of Non-core Businesses
- Top US Cities for Charitable Givers, by Category
- Online Fitness, Video Game Spending Outperforms Brick-And-Mortar
- RIM Must Fix Glitches, Boost Satisfaction To Hold Off iPhone
- LCD TV Revenue to Fall YoY for First Time Ever
- Top 10 Broadcast Media Websites - November 2008
- Top 10 Entertainment Online Advertisers by Image-Based Impressions - November 2008
- Top 10 Sports Websites - November 2008
- Eight in 10 Online Holiday Shoppers Read Web Reviews
- Top 40 Online Retail Satisfaction Index: Merry Outlook for Some, but Not Others
- Firefox Share Tops 20% in November
Women
Dairy Queen Videogame, Kids’ Website Keep Brand Fresh
The iconic ice cream brand Dairy Queen is giving Americans a chance to “run and own” a DQ franchise—with their videogame controller.
So many Americans have grown up with the DQ brand experience, undoubtedly many would be interested in (virtually) running their own, chief brand officer Michael Keller told the New York Times.
The game, called DQ Tycoon, plots the user against time, racing against...
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Wal-Mart to Pay at Least $352 Million to Settle 63 Wage-Related Suits
Wal-Mart Stores will pay at least $352 million, but not more than $640 million, to settle 63 class-action lawsuits over claims of wage violations, the world’s largest retailer and attorneys for the plaintiffs announced Tuesday.
As a result of the settlement, Wal-Mart will record an after-tax charge of approximately $250 million to continuing operations in its fiscal fourth quarter—or...
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Target, Wal-Mart, Best Buy Have ‘Best’ Holiday Ads; Emotional Ads Resonate
Asked which retailer has the best holiday TV commercial, consumers ranked Target, Wal-Mart, Best Buy, Macy’s, and Kohl’s as favorites, according to a survey conducted for the NRF’s Retail Advertising and Marketing Association by BIGresearch.
Other retailers on the top 10 list include Sears, Kmart, JCPenney, Old Navy, and Toys “R” Us.
Well-known celebrities, “True Story” campaigns, children’s...
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Yoga-Wear Retailer Has Stubborn Growth, Revises Forecast Anyway
Lululemon—the Canadian purveyor of trendy yoga wear—reported $8.8 million in Q3 profits as sales rose 34% from a year earlier to $87 million.
The 16% jump in profit was due to sales gains from new stores, which offset the global economic downturn and a weaker Canadian dollar. On a constant-dollar basis, same-store sales were up 4%.
Lululemon was founded by surfer/snowboarder Chip Wilson in...
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JCPenney Drops Oak Harbor Freight after Labor Violations
JCPenney has stopped using Oak Harbor Freight Lines to ship its merchandise in the western United States; the move is in response to labor rights violations, the International Brotherhood of Teamsters said.
JCPenney’s decision comes on the heels of a report by the International Labor Rights Forum that Oak Harbor Freight Lines has violated international labor rights standards.
Oak Harbor is a...
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Victoria’s Secret Getting ‘More Promotional’
Last night CBS aired the annual Victoria’s Secret fashion show, held at the historic Fontainebleau Hotel in Miami, an event that has been a central part of the company’s brand-building efforts.
To generate buzz around the event, the Limited Brands-owned lingerie store temporarily closed its new two-story, 12,000-square-foot New York store to grant media interviews with the supermodels, including...
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Weak Mall Traffic Impacts Claire’s Bottom Line
Claire’s, a seller of low-priced jewelry and accessories—and a fixture in many US shopping malls—reported (pdf) net sales of $333.0 million for 3Q08, a 6.8% decrease from the same period last year.
Though the average sales per transaction went up 6.2% due to an increase in average ticket prices, average transaction per store fell 11.2%; consolidated same-store sales declined 6.3%...
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Nearly 85 Million Americans to Shop Today—Cyber Monday
Some 84.6 million consumers plan to shop online from home or at work today, Cyber Monday—the ceremonial kickoff to the online holiday shopping season—according to a Shop.org survey conducted over the weekend by BIGresearch. That’s up from 72.0 million in 2007 and 60.7 million in 2006.
Nearly four in ten adults (37.2%) will shop this Cyber Monday, up 16.6% from last year (31.9%), the survey...
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Discovery, Differentiation, Discounts Drive Online and Offline Holiday Shoppers to Search
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 8) may command a greater share of online sales than they have in years past—thus increasing the importance of search marketing for retailers, according to Performics.
The firm analyzed its annual Cyber Mondays data, which have shown a weekly online sales spike on...
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Black Friday vs. Cyber Monday: Shoppers Searching for Best Holiday Deals
Cyber Monday seems to be gaining steam, with 26% of respondents intending to shop on the Monday after Thanksgiving, up from 20% saying so in 2007, according to a Maritz Poll.
However, 41% of respondents say they will shop on Black Friday, the day after Thanksgiving, slightly more than the 37% who said so in 2007, Maritz found.
Gen Y* (53%) and Gen X (46%) are more likely to shop Black Friday...
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