- Mark Levin Signs Multi-year Deal with ABC, Expands Show to 3 Hours
- Consumerist.com Adopted by Old-School Consumers Union, Stops Selling Ads
- For Auto Industry, 2009 Holds Even Tighter Ad Budgets
- User-Generated Magazine Publisher 8020 Media Shuts Doors
- Out-of-Home, Fueled by Digital, to Weather Recession Well
- Clear Channel Swaps Cincy Stations for Five in Green Bay
- Consumers Swarm to Discounters for Grocery Items, Don’t Switch Back
- Wikimedia Raises $6.2M to Keep Wikipedia Afloat
- Conde Nast’s Jan. Ad Pages Slip More than Most
- Aegis Faces Possible Sale or Spin-off of Non-core Businesses
- Top US Cities for Charitable Givers, by Category
- Online Fitness, Video Game Spending Outperforms Brick-And-Mortar
- RIM Must Fix Glitches, Boost Satisfaction To Hold Off iPhone
- LCD TV Revenue to Fall YoY for First Time Ever
- Top 10 Broadcast Media Websites - November 2008
- Top 10 Entertainment Online Advertisers by Image-Based Impressions - November 2008
- Top 10 Sports Websites - November 2008
- Eight in 10 Online Holiday Shoppers Read Web Reviews
- Top 40 Online Retail Satisfaction Index: Merry Outlook for Some, but Not Others
- Firefox Share Tops 20% in November
Opinion
Customer Reviews Are Here to Stay
As online shoppers continue to turn to one another for advice on what to buy, businesses are finding out the benefits of incorporating customer reviews on their sites, writes the Seattle Post-Intelligencer.
“It is as if all online shoppers have an instant community of friends, recommending the good and warning about the bad,” observed Michal Ann Strahilevitz, marketing professor at San...
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Top Amazon Reviewers Get the PR Treatment
In a resource-saving public relations move, Amazon.com is using some of its most zealous users to give reporters—and customers—the 411 on the best holiday gifts.
Amazon’s “Holiday Customer Review Team” purports to help consumers make more informed buying decisions by “telling it like it is,” said the company. Users share share top gift picks and give tips on how to cut costs on a dedicated...
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Retail CFOs Bearish on Sales, Expect Mid-2009 Turnaround
Nearly half (47%) of retail chief financial officers predict that the economy will experience a meaningful turnaround by July 2009, with the highest concentration (28%) citing the second quarter of next year as the most promising, according to a BDO Seidman, LLP study.
CFOs at leading US retailers consider high fuel costs the primary issue impacting consumer confidence in the first half of 2008...
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Technology & Telecom, Retail Score High in Corporate Media Reputation
Technology and telecommunications companies and several major retailers performed well in the 2008 Q2 Cision Index, a quarterly assessment of how news coverage reflects and helps shape the corporate reputation of the 100 largest US companies, reports MarketingCharts.
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Supermarkets’ Reputation Shines, Tobacco & Oil at Bottom of Barrel
Supermarkets get top honors for providing the best service to consumers, while tobacco, oil and managed-care companies fare the worst, and previously well-regarded industries such as banks and brokerage firms take a hit, according to a Harris Poll, writes MarketingCharts.
The decline in banks’ and brokerage firms’ reputation is likely the result of the sub-prime mortgage crisis, Harris said.