- Google and the Case of the Exploding Ads
- Industry Buzz & Snippets: 11/20/08
- 1/5 of Marketers Send Emails After Users Unsubscribe
- Google, P&G Conduct Labor-Swap
- Affiliates: Commission, Product & Brand Most Crucial
- MSFT to Pass on YHOO — But Search Might Do, Ballmer Says
- Mobile Users Tolerate Ads for Lower Bill
- 'Hyper-local' CitySearch: Facebook-, Mobile-Friendly
- Gift Card Spend Drops as Holiday Shoppers Chase Deals
- Samsung Unveils 115 ‘Charging Stations’ at Major Airports
- One-Fifth of Marketers Send Emails Even After Consumers Unsubscribe
- Volvo Gets HD as Standard across Models
- ‘Cottage Living’ Folds
- ‘Project Runway’ Look-Alike Comes to Bravo while Lifetime Twiddles Thumbs
- Forbes Combines Print, Web
- Moms More Stressed, Worried about Kids
- Economy Gooses Some Magazines to Growth, Others Hunker Down
- Arbitron Continues to Fight for Smaller Markets
- Google Nears 72% of U.S. Searches in October
- Online Time Critical to Teen Learning, Development
- Q3 Internet Ad Revenues at Nearly $5.9 Billion
- Journalists Use New Media More than PR Pros Think
- US Mobile-Ad Viewers Top 100 Million in Q3
- Consumer Shopping Backlash Could Reverse ‘Misery Effect’
- Top 10 Brands Advertised on Radio - Week of 11-10-08
- Top 10 Financial Services Online Advertisers by Image-Based Impressions - October 2008
- Top 10 Cable TV Show Websites - Week Ended 11-15-08
- One-Fifth of Marketers Send Emails Even after Consumers Unsubscribe
- Majority of Mobile Users Would View Ads to Get Bill Discount
Men
Revlon Benefits from Sales of Brazilian Brand
One-off profits from the sale of Brazilian brand Bozzano boosted Revlon’s bottom line, as the beauty company ended the quarter on Sept. 30 with a gain of $29.2 million, versus a loss of $10.4 million in 3Q07.
The sale of the men’s hair care and shaving range was completed earlier this summer via its Brazilian subsidiary, Ceil, and resulted in an additional $45.2 million on the balance sheet as a...
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Walgreens Begins Selling Over-the-Counter Paternity Tests
Walgreens is selling over-the-counter paternity kits in 4,875 stores - about one-third of the total retail locations where it is available, Identigene, the company that makes the kits, announced.
Over 60,000 units of the Identigene DNA Paternity Test kits have been sold since they were first offered in a retail storefront in Nov. ‘07. Walgreens will sell them in the family planning or home...
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Casual Male Expands across Atlantic, Virtually
Casual Male Retail Group announced that it is moving into the European market with its Casual Male XL and Rochester brands by opening online stores for the UK, Germany, France, and Italy, Spain, and the Netherlands.
The retailer provides apparel in the big-and-tall niche category, which has been marked by limited selection in Europe, said Casual Male CEO David Levin.
Over 135 million European...
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Top Travel Frustrations: Cost of Gas and Airline/Cruise/Train Tickets
Americans’ travel frustrations are both widespread and acute, and, in some cases, growing, according to an Ipsos Public Affairs poll conducted on behalf of Access America. Topping the list of frustrations is “the cost of gas,” cited by 86% of those surveyed.
Next on the list are “the cost of airline, cruise or train tickets” (55%), “airline/airport service” (49%) and “the cost of lodging and/or...
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62 Million Consumers Begin Holiday Shopping before Black Friday
More than one in three holiday shoppers - or 62.3 million adult consumers - report they begin holiday shopping before Thanksgiving, according to (pdf) new data from Mediamark Research & Intelligence (MRI).
Just under 36% of holiday shoppers say they begin shopping between Thanksgiving and December 15, and close to 26% say they start their shopping between December 16 and 23, MRI’s 2008 Omnibus...
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Canadians Interested in Online Coupons for Life’s Necessities
Online Canadians are interested in downloading coupons or money-off-deals from the internet, in particular for items that might be considered life necessities, according to a new study released by Ipsos Reid examining online coupons.
Over half of survey respondents stated that they would be “extremely likely” or “very likely” to download a coupon for gasoline (58%) or groceries (54%) - two...
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Men Buying More Clothes, Women Less
In a strange case of gender reversal, men are buying more apparel during the economic downturn and women are cutting back, CNN reports. Menswear sales began outpacing women’s wear last year and the disparity has been widening, according to NPD Group.
Menswear sales rose 2.3% this spring (March-May) while women’s wear sales fell 3% - and are down 3.5% in the past year compared with a yearly...
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Dad’s Day to Take Hit Due to High Gas and Food Prices
Higher prices at the pump and the grocery checkout line might be cutting into Father’s Day budgets, according to the National Retail Federation’s 2008 Father’s Day Consumer Intentions and Actions Survey, MarketingCharts writes.
Conducted by BIGresearch, the NRF survey found that three out of four adults will celebrate Father’s Day, and they plan to spend an average of $94.54, compared with...
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Mother’s Day 2008: Men Will Spend More than Women
Men intend to spend more than women this year on Mother’s Day, reporting an anticipated average “spend” of $170 compared with women’s $110, according to a Brand Keys survey.
The survey, part of the Customer Loyalty Engagement Index, asked 1,200 men and women (age 18-65) how they were planning to celebrate Mother’s Day (see table of survey results).