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Minority Growth Represents Retail Opportunity
The increasing percentage of the U.S. demographic profile represented by ethnic minorities presents an opportunity to retailers, according to The Nielsen Company. In particular, retailers who sell CPG products and/or engage in mobile retailing can benefit from shifting U.S. demographics.
Minority Growth Offers CPG Potential
By 2050, more than half of the U.S. population will be non-white...
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Lowe’s Opens Mexican Stores
Home improvement retailer Lowe’s Companies, Inc. is scheduled to open its first two Mexican stores in Monterrey, Mexico today. Lowe’s initially planned to expand store operations into Mexico during 2009.
Lowe´s Mexico has invested approximately $18 million to $20 million USD in each store. Approximately 430 employees have been hired to operate the two stores and the company’s offices in...
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Sam’s Club Offers Hispanic Customers More
In August 2009, discount warehouse club retailer Sam’s Club will open a Hispanic-targeted store called Mas Club in Houston, TX. According to The Morning News, Mas Club will feature about 143,000 square feet of retail space and approximately 4,000 items, including many goods favored by Hispanic consumers.
In addition to selling grocery and CPG products, Mas Club will feature a financial...
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Best Buy Looks into Inner City
Consumer electronics retailer Best Buy Co., which has unveiled a variety of new business strategies in recent months, is continuing that trend with a new emphasis on the inner-city market. According to the Minneapolis Star Tribune, Best Buy is pursuing urban customers with new store openings, targeted product assortments, and a marketing partnership with legendary NBA star Earvin (Magic)...
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Recession Doesn’t Hurt Wal-Mart
Discount retailer Wal-Mart Stores, Inc. reported strong financial results in its 2009 Annual Report. Selected highlights from Wal-Mart’s performance during fiscal 2009 (ended January 31, 2009) and other competitive analysis follows.
Net Sales Top $400BWal-Mart’s total net sales were a record $401.2 billion, a 7.2% increase from $374.3 billion. Net sales in the U.S. segment were $255.7...
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New WalMart Home Products Brand Targets Teens
Discount retailer Wal-Mart Stores, Inc. unveiled YourZone, a new private label brand of home furnishings aimed at teenagers, today. YourZone products are available for purchase in stores across the U.S. and on the internet.
The YourZone product line includes comforter sets, sheet sets, window treatments, pillows, rugs, throws, display shelves, and other home accessories. Wal-Mart will expand...
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Mexico Applies Tariffs to US Products
In response to the US government denying Mexican trucks access to American highways, the government of Mexico is applying tariffs to 89 different US products, effective March 18, 2009.
According to the Associated Press, the tariffs [PDF in Spanish - see p. 50-51], which affect 36 agricultural and 53 industrial products, range from 10% to 20% for most goods and 45% for fresh grapes. It is...
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Wal-Mart Targets Hispanic Market
Discount retailer Wal-Mart Stores, Inc. is targeting Hispanic consumers with two pilot supermarket locations planned to open later this year. According to the Financial Times, two former Wal-Mart Neighborhood Market locations will reopen under the Supermercado de Walmart banner.
The pilot stores, one in Phoenix, AZ and one in Houston, TX, will open in Q3 2009 and feature approximately 39,000...
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Kmart Brings Shoes In-House to Attract Hispanics, African Americans
Sears Holding Corp.‘s Kmart, having severed its ties with footwear licensee Footstar Corp., has brought its shoe business in-house and introduced low-priced sneakers and women’s shoes, writes the Chicago Sun-Times.
Kmart was not serving its Hispanic and African-American customers well and has now “injected some fashion” in its shoes, Nick Grayston president of footwear for Sears Holdings, is...
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Lower-Income Shoppers to Spend Incremental $84B on CPG in Next Decade
Lower-income households’ CPG spending growth is outpacing higher income households’ in the United States and will generate $84 billion in incremental spending during the next decade, according to research from Information Resources, Inc. (IRI).
If retailers and manufacturers understand that lower-income shoppers are not a homogenous group, those consumers can represent an enormous opportunity...
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